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WRITING

On AI, in plain terms.

Essays on AI implementation, marketing readiness, workflow redesign, and getting a brand cited in an AI-driven search world.

AI Strategy · July 2, 2026

The AI Readiness Assessment: 50 Questions Every Marketing Leader Should Ask

A structured self-evaluation that scores your marketing team across strategy, data, technology, talent, and governance. Fifty questions to find your weakest link before you buy another tool.

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AI Strategy · July 2, 2026

Why 70% of CMOs Say AI Is Critical While Only 30% Are Ready

Gartner's 2026 survey shows 70% of CMOs call AI critical but only 30% are ready to scale. The gap is not about money, it's about sequencing. Here's what separates the ready from the rest.

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